Hi! I’m Terri.

When I went into business for myself more than a decade ago, I did not have a foggy clue what I was doing. I didn’t have a business plan or a brand mission. Not even a business card.  

I was less concerned with my “brand” and more concerned about my “rent.” And a gig was a gig.   

Then I started to see where I really shined: Helping other people shine on stage, on screen, on their websites. 

As a brand consultant in a New York City, which is TEEMING with brand consultants, you better believe I worried I wasn’t as good as, as legit as, as worthy as other consultants. This, of course, is a useless comparison. And untrue.

I went through ALL the stages of self-doubt that any business owner goes through: insecurity, confusion, frustration, fear. All of it! And in my own brand work realized that titles mean nothing and experience is everything — and I do things in a way that no one else does. Same goes for you. 

Here’s what I believe: We’re never done evolving as people…so why would our businesses be any different? Why would we expect to be happy or content doing the same thing we always did, in the same way we always have? 

This is why our efforts at branding feel so limited and “hard” — because we’re trying to commodify something that resists it, rather than reveal our own fascinating complexity — the very things that make us so interesting, and which we tend to overlook in ourselves. 

Brand work isn’t about a “rebrand”; this assumes that there was something wrong with what you had to begin with. It’s not “wrong”—it may just be incomplete. 

The goal isn’t to change who you are or what you do into something “sexier.” It’s to reveal the actual, authentic, original you. 

For the past decade I’ve helped people, and organizations, find and articulate their unique, meaningful message - helping them to connect with the people who need and want what they have.

The people I work with all have at least one thing in common: They want to do more, to reach more people, to make their brands, their work, and their lives matter. 

They would often assume there was only one right way to do that—a podcast. A blog. An online course. A book. A cool logo or website. Or, that any ONE of these things would “do” that.

They might have even tried at one point and said it “didn’t work.” 

None of these things “work” on their own. The problem was that they didn’t ask the critical questions that lay the foundation for their best, most powerful work.  

It was as if they were throwing seeds all over the place and wondering why they didn’t have fruit yet—without ever considering the soil itself, and what those assets were planted in. 

Creative License is precisely that: A plan for cultivating rich, fertile soil where your most ambitious projects can not only take root, but also bear fruit. 

I’ve essentially taken all of the work I’ve developed with private clients and workshops over the past 10 years, and distilled it all into ONE program that will work for you regardless of your background - no matter what kind of project you ultimately want to create. 

The Creative License process draws on a range of disciplines, from creative writing to brand consulting, publishing to public speaking, and informed by the Gateless Method, which I’ve been certified in and practiced for a decade, and which creates a supportive, judgment-free container for our work.

The investment in this program pays for itself over and over again because it continues to feed and inform all your ideas, efforts, and projects. 

If you skip this step, you’ll be forever copy-pasting what you see out there, hopping on trends, and trying to force-fit your genius into “proven,” pre-fab formulas instead of discovering and innovating what is uniquely yours. I cannot wait to do this with you.