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Blog

Blog

Blog

Want People to Read Your Website? Write It Like A Love Letter

I recently had the privilege of working with one of the top financial advisors in the country. She wanted to rebrand her firm, and with good reason: It didn’t reflect who she really is, and what she and her team really stand for. Common problem. And who could blame her? She’s a little too busy

How Knowing Too Much Is Holding You Back

My family is big into board games. At around 8:30pm on any given holiday or a night when at least two people are holding beers, my brother in law rubs his hands together and asks, “Who’s up for a game?” Taboo is one of our all-time favorites. The goal of this game is to get

What "I Should Write a Book" Really Means -- and Why You Want It

The desire to go big hits people in very different ways. Some people have always seen themselves in the spotlight and won’t rest until they are on the set of the Today Show. But for many others it starts smaller, humbler. Like, “I should write an article and pitch it as a guest blog,” or

How to Know If You're Addicted to Advice

A colleague of mine, Michelle, was launching her own life coaching business and wanted advice. So I spent some time on the phone with her one quiet Friday afternoon and told her all the things I thought she needed to do to make her offerings more clear, unique, and benefit-oriented. I went through her website,

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  • About Me
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